There is one golden rule in underwear advertising campaign -- BIG, BIG, BIG.
B*Boy Ltd is founded by Stevie Stewart and William Baker in UK. William Baker, the creative Director is most well-known for his 13 year career as Kylie Minogue's Creative Director and stylist, and has also worked with a number of different artists including Jamiroquai, Garbage, All Saints, Tricky, Geri Halliwell and Victoria Beckham.
B*Boy's campaign pictures are definitely one of the most sexual and attractive underwear advertising pictures I have ever seen. The company also has one official B'boy online store. Would you like to spend £30.00 to get one of those Bboys?
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