Mar 31, 2015

GOOD or BAD* Fashion topic: Celebrity endorsement on Instagram VERSACE featuring Rihanna and JustinTimberlake

Instagram is undoubtable the fastest channel to PR your fans. 

Here are two instragram pics posted by VERSACE's instragram account (@versace_official ) within 12 hours.

 Rihanna looks fierce in the monochrome outfit right off the VERSACE'S fall winter 2015 runway, while Justin Timberlake looks like he is wearing a suit made out of a piece of dirty greasy table cloth and happily heading to the church. 

Should a brand be more strategically thoughtful in order to keep the same taste? Or, the amount of LIKES is everything.




RIRI in VERSACE season Fall Winter 2015 Ready-to-Wear





JT in VERSACE season 2015 Do-Not-Wear





The model's look (style.com)




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